Cultural Taste in our Fashion

Friday, March 31, 2017 4:01 PM

Cultural Taste in our Fashion

Indo-Pak culture has its own taste in clothing. Our dresses have a traditional touch of our culture and history in them. Before partition, when Muslims and Hindus used to live together we shared a lot of things in common. It was a common practice for our senior and matured women to wear Gararas and sarees in the house. Since we have now our own homeland, at first we bring a lot of shared culture stuff from them, but soon we developed our own taste and perception in fashion. Pakistani fashion industry is now a well-known, developed and one of the recognized fashion industries around the world. We find the outlets of our Pakistani designers not only around Asia but also in Europe and other parts of the globe. People are getting more and more familiar with the Pakistani brand names, Pakistani designers and the latest trends to follow.

Shalwar Kameez a part of our Culture

Shalwar kameez is always been a part of our culture. It has a traditional as well as the modern look. The recent development in the look of shalwar kameez has given it a more stylish, elegant and sophisticated look. It is suitable for almost every function and event. Depending upon the stitching style, it is always the comfortable and reliable option for casual or even wedding functions. At first, women used to buy the unstitched fabric and get them stitched by their mastermind tailors. Quickly the trend changed as soon as the designer launched their collections in all sizes and styles. Even if you are not comfortable with the stitched shirts, there is the best option for you known as semi-stitched fabric. The fabric comes with the desired style and embroidery all you have to do is to get fitted as much as you like. 

Embroidery derives in Lawn collection

At first, embroidery was only limited to wedding seasons and fancy fabrics like chiffon or velvet but as soon as the lawn fever entered the country, we can now see the embroidered women lawn suits everywhere. Pakistani women love embroidery and block prints maybe that’s the reason it was acknowledged and valued swiftly. Lawn is now considered as a well-known and proud outfit to hang out with.  Each embroidered lawn suit has its own unique style. Embroidered lawn suits are getting more famous and trending. These dresses are now available even with chiffon dupattas and stunning motifs and borders to get a more presentable and eye-catching effect.

Women Floral Lawn Collection: Dress to Impress

Friday, March 24, 2017 5:02 PM

Women Floral Lawn Collection: Dress to Impress

The new floral lawn collection is a must have this season to feel fresh in summer.

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4 Stitch hints to adopt from the luxury prets

Monday, March 20, 2017 6:59 PM

4 Stitch hints to adopt from the luxury prets

Bridal couture is blooming with elegant hints that you can implement on your casuals too. Be the trendsetter, and take the plunge even if it means rephrasing hints from the formal wears and granting those to your latest lawn prints or the semiformal chiffon dresses. Digital prints this season though, are too enchanting on their own but when you can attach bits and pieces of tailored attraction to your unstitched dress then why not add the golden finish to them.

Embrace the cuffs

Take the other route when everyone else is driving to the malls for umbrella sleeves or straight digital printed sleeves. Why do we have to recommend? Go with heavily embroidered cuffs with a signature impact and unique round cut trim.

Captivating necklines

The modern bridals attire is so self-sufficient when it comes to necklines that you could pick any with the blindfolds on and every pick would be as flattering. How about you let a little inspiration from the epic couture make its way to your next to-be-stitched casual wear like we see spiral cut finishes in a V-cut illusion or over the broad boat neckline. For a unique flaunting experiment with off the shoulders, have another coat of fabric go over the cold shoulder in a variety of shape selection.

The embroidery  

Embroideries if done with a rich fuller look can work wonders on a dress and this is what we’ve been witnessing throughout the Pakistan fashion week this season and before. Celebrate the embroidery and its success on your semi-formals with delicate touch of slight but quality embroidery. An ocean of embroidery designs is all over the markets. From eyelets cutouts or thick embroidery to thin embellished jaals, with touches of organza or tissue to resham embroidery working wonders, experiments can be fun for the designer-like minds.

The jaal embroidery

With every other bridal couture introducing dupattas with embellished jaals, why not let the dupattas create most of the impacts on your party wear chiffon dresses, instead of leaving majority of your thin chiffon dupattas hanging plain with just slightly appealing finishes. You can also add in the thin brocade finishes at the ends.

Have your eyes set on what else you can carry along with your casual and basic wears, since the luxury pret collections have a lot to take creativity from.

4 rising elements among the casual wears

Friday, March 17, 2017 5:00 PM

4 rising elements among the casual wears

Every season generates a different era of styling around with fashionable apparels enhancing rapidly. Other than word of the mouth, the impact of consecutive sight of a certain style too speaks for itself. Whether you notice the women walking around with stitched-on appliques, or a model posing for a fashion catalogue or as you spot styling trends as you sort through a variety of new dress designs at a clothing outlet.

Pearls at an escalation

Pearls seem to be breathing life into clothing, shoes, and jewelries. What better could be done to this season with blooming florals, alluring digital prints, and birds and leaves patterns? Plus we cannot forget to mention the ladder cutout details and the tiny beaded trims that save us from leaving the ends just plain.

The deal with neckline

The vertical line stitched perpendicular to the broad boat necklines or the V-necks are the easiest to get away with when having a summer dress stitched. Pick a slim trim or a broad one, a smooth stitch or a frilled trim, they’re all just fabulous.

Fancy finishes

Be it the border of the kurta, the ends of trousers or the cuffs, embroidered broad laces are one of the glowing appliques to be stitched just few inches above the ends. From lace jaal to floral embroidery cutouts, and from organza cutouts to chikon embroidery on the finishes, the variety has really astonished us from almost every nook and corner of the top selling ladies clothing outlets.

Crinkle dupattas

The perfect getaway for skinny ladies out there. Grab a matching crinkle dupatta and let it pair up with cream white or black shalwars to give any solely bought kurta a complete look. Shoe suggestion: Wedges, casual sandals, pumps and you’re good to go. Just ditch the sneakers if you’re matching a shalwar with the kameez.

Though tassels too have been rocking at fancy dresses, attempted to take over on the casual collections but it seems they’re reaching nowhere. Interestingly, the lawns and casual prints don’t actually ask for much attempts for styling since everything is pretty much there even on the unstitched. With, discover latest lawn prints that you could be missing out on to. 

Summer Color Combinations That Will Make Your Wardrobe Come Alive

Since summer has already arrived in Pakistan and the textile industry is all set up to launch the summer lawn collections in the market. These collections have a blend of gorgeous, charming dresses with elegant colors, artistic embroidery, trendy designs and flawless prints just to make your summer wardrobe perfect. All the outfits seem to have fresh and beautiful colors. Lawn advertisement campaigns have already swept over the country and we are witnessing it all around us on televisions, billboards & social media. Many Pakistani designers are fabricating more innovative designs and experimenting with color combos to attract customers. Summer is the perfect time to break out fresh colors. Even if you overlook the full-color range and only prefer basic colors, you still have a ton of possible combinations.

Try Something with Blue Color


No matter how old you are and in what motif you wear blue; it is your color. Combining azure blue with turquoise gives you a powerful & bright color match with elegance and class. It is one of the combinations that will go with both silver & gold net dupatta lawn suit or if you wish to keep it with neutral color go with white or cream.  Soft pinks and blues may sound understated but when adapted in the right way makes you feel like a soft spring breeze.  Color blocking technique is never too old to adapt and blue with orange is a perfect color scheme for that. Opt for blue pants and add an orange Kurti or choose a piece that mixes the perfect blend of both the colors. For something a little different, try a burnt orange mix with a darker navy blue. Another must try color combo this summer is blue with lemon yellow. The lemon yellow is the perfect way to show your sunny side, while cool light blue balances it out.


Add a Little Grey


Grey is timeless. To most of us, it sounds like dull or boring and others don’t even consider it a color to wear, even though grey is one of the most balanced colors and by combining it with a perfect match does wonders. The Dreamy soft combination of Pink & grey has no limitations the way you can use it; dark grey with a soft pink touch is something your wardrobe owes you this summer. Combining grey with dark green creates a more classy and mysterious look. It looks beautiful when you add white into the mix or play with different kinds of grey. Soft grey with lime green or navy green speaks on its own. You can add a colorful dupatta or scarf just to compliment the look.


Summertime is all about light and playful colors that you can't wear as easily during the winter. No matter how you wear these color combinations for your wardrobe, you are sure to be summer ready at all times. Shop online for clothes in many varieties and in various price ranges, from to add these color to your wardrobe.

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